Terms and conditions

It's time for us to put on our best serious voice and take off our slippers as we get down to the legal stuff (you're welcome to keep your slippers on).

1. Information about us

1.1 www.loaf.com (formerly www.thesleeproom.com) is a site operated by Really Comfy Beds Limited. We are registered in England and Wales under company number 6455834 and our registered office is at Loaf, Unit 8, 69 St Mark's Road, London, W10 6JG. Our main trading address is Loaf, 255-259 Queenstown Road, Battersea, London, SW8 3NP. Our VAT number is GB452 7236 93. You can email us here.

2. Service availability

2.1 Our site is intended primarily for use by people resident in the UK. We do however also accept orders from individuals resident in other, non-UK, European Union member states. Please note that our delivery and returns policies differ according to whether you are resident in the UK mainland, non-mainland UK or another European Union member state.

3. Your status

3.1 By placing an order through our site, you warrant that:

  • you are legally capable of entering into binding contracts
  • you are at least 18 years old
  • you are resident in either the UK or another European Union member state; and
  • you are accessing our site from the UK or another European Union member state

4. How the contract is formed between you and us

4.1 After placing an order, you will receive an e-mail from us confirming that your order has been accepted (Order Confirmation). The contract between us (Contract) will only be formed when we send you this Order Confirmation.

4.2 The Contract will relate only to those Products whose order we have confirmed in the Order Confirmation. We will not be obliged to supply any other Products which may have been part of your order until the order of such Products has been confirmed in a separate Order Confirmation.

5. Consumer rights

5.1 This section 5. Consumer rights applies only to individuals who order from us. It does not apply to business or commercial customers or those individuals who purchase a Product for business or commercial use.

5.2 If you are contracting as a consumer, you may cancel a Contract at any time within 14 days, beginning on the day after you received the Products. In this case, you will receive a full refund of the price paid for the Products in accordance with our Refunds and Returns Policy (set out in clause 11. Our refunds and returns policy below). The exception to this is if you have ordered a "Bespoke" Product (e.g. made-to-measure blinds) or "Customer's Own Material" Product (see 11.3, 11.4 and 11.5 below) or if you have paid for storage (see 7.8 below).

5.3 To cancel a Contract, you must inform us in writing or by email or by telephone. In addition, the Products must be in the same condition in which you received them which means, for the avoidance of doubt and without limitation, that they must be in perfect resaleable condition and undamaged in any way, and the protective packaging must still be unopened on any mattress supplied to you for all mattresses purchased before 19 May 2017. You have a legal obligation to take reasonable care of the Products while they are in your possession. You may also cancel your Order by completing our cancellation form which is available on request from here.

5.4 Details of this statutory right, and an explanation of how to exercise it, are provided in the Order Confirmation. This provision does not affect your statutory rights.

6. Products and services

6.1 All descriptions of the Products on our site are correct at the time of publication on our site. We have a policy of continuous product development and reserve the right to amend the specification of Products without prior notice in relation to future sales.

6.2 The measurements of the Products are as accurate as possible, but are nevertheless approximate.

6.3 We may offer some of our products in bespoke sizes. The final dimensions of the finished Product will be within 2cm of the requested measurements.

6.4 Finishes are applied to the exterior of our Products. Due to the nature of the materials used, finishes may vary. All fabric used for Loaf products is hand dyed. Therefore shade variation can occur between different batches.

6.5 It is your responsibility to check that all the details on the order form are correct, including the exact specifications of the Products and delivery details.

6.6 Our Products are intended solely for domestic use in the UK and we give no guarantees or undertakings in respect of the use of our Products for commercial purposes. By agreeing to these terms and conditions, you agree that we are in no way responsible for any non-domestic or commercial use of our Products and that you have no rights to cancel this purchase if you are purchasing the Product in a business capacity (except in accordance with clause 11.6).

6.7 Details of our Castelan furniture protection scheme are available here. Separate terms and conditions apply here.

6.8 Stock availability and delivery dates provided on the website and subsequently communicated in any form are estimates and cannot be guaranteed.

7. Delivery

7.1 Either we or our nominated delivery partner will contact you to notify you when your Products are available and, subject to the separate terms (see 48. Terms and conditions : Orders delivered to an international shipping company) which apply to customers resident outside mainland UK or in other European Union member states, will arrange a date for delivery to the address specified by you.

7.2 Either we or our nominated delivery partner will deliver your Products to any UK mainland address (excluding Northern Ireland). The charges will vary, but will be indicated when you place your order. We reserve the right to require proof of identification from you when making a delivery to you.

7.3 You are required to take delivery on the date agreed between us, otherwise we reserve the right to charge you an additional redelivery fee. This payment will be due before redelivery.

7.4 Our delivery partner for large items (eg beds, sofas, mattresses, cabinets) will contact you to schedule a delivery date. They will provide an estimated delivery time slot approximately 48 hours before delivery, once the delivery route has been planned. If you cancel the delivery later than 8am on the day two days before your delivery date or if you are not available to accept the delivery when our delivery partner arrives at your address within the agreed time slot, we reserve the right to charge you for the cost of the delivery in addition to any delivery charge already paid.

7.5 For deliveries of large items (eg beds, sofas or mattresses) to any non-mainland UK address, our separate terms when using international shipping companies will apply (see 48. Terms and conditions : Orders delivered to an international shipping company) and our delivery charges are for delivering to the nearest mainland port. It will be your responsibility to arrange transport thereon. For deliveries of large items to any address in a European Union member state (other than mainland UK), we do not offer a delivery service. The transportation of your Products from the depot to your address will be your sole responsibility and at your sole cost. If requested, we will be happy to recommend third party providers of delivery services to you.

7.6 Time of delivery is not of the essence in these terms and conditions. We will not be liable for any direct or indirect loss of profits or other financial loss or damage suffered by you through any delay.

7.7 For deliveries of large items to addresses in mainland UK, our nominated delivery partner will exercise every caution and extend every courtesy during delivery and assembly. Neither we nor they can be held liable for any accidental damage to your property or person, however caused, and only enter your premises under these conditions.

7.8 Our nominated delivery partner will endeavour to deliver the purchased goods to you within 12 working days of them arriving in their warehouse. Failure for you to accept delivery of these items within 20 working days will result in our having the right to charge you storage charges at £10 per week for each large item (these are items which cannot be sent by postal carrier due to their size). Should you not wish to pay this we reserve the right to cancel your order and refund you accordingly. If you decide to cancel the contract in accordance with clause 5.2, any storage fees will not be refunded.

7.9 Our nominated delivery partner will use reasonable endeavours to deliver large items to a room of your choice. The room must be accessible to two delivery people either on the ground floor or via adequate stairs or elevator and without the need for mechanical lifting equipment. Delivery is always subject to the health and safety of the delivery personnel including manual handling guidelines and regulations as laid down by the Health and Safety Executive (www.hse.gov.uk).

7.10 At the time of delivery the Products will usually be unpacked and assembled. However we will not remove the outer packaging of any mattress which you may have ordered, unless asked to do so by you, as the mattress can no longer be returned by you once opened unless it is deemed defective (see 11.1 below) unless purchased after 19 May 2017. A signature will be required to acknowledge delivery. The signature of the person accepting delivery at the delivery address will be proof that you or the person to whom the order is addressed has received delivery.

7.11 You are responsible for checking the condition of the Products delivered and must highlight any issues upon receipt with the delivery carrier. The delivery carrier will direct all queries at this stage to us and we will agree a means of resolving the issues that are presented at this time.

7.12 Your Products will be constructed to the highest possible standards. Should you have any concerns prior to or following delivery please contact us on 0203 141 8300.

7.13 Our large item removal service (eg for beds, sofas and mattresses) is only available in mainland UK. Providing the service has been booked and paid for in advance, the delivery carrier will only take the item away if it has been disassembled by the customer beforehand, and if it is in a reasonably hygienic state and unlikely to contaminate.

8. Guarantees

8.1 The provisions of this clause 8. Guarantees apply in addition to your statutory consumer rights in relation to faulty or mis-described goods. These rights are not affected by the guarantee.

8.2 All mattresses purchased after or on 7 June 2019 have a 10-year guarantee from the date of delivery. Mattresses purchased before or on 6 June 2019 have a 5-year guarantee from the date of delivery. Our sofa, armchair and footstool frames are guaranteed for 10 years from the date of delivery. All other furniture is guaranteed for 1 year. This guarantee is against faulty workmanship and/or faulty materials, with the exception of fillings and coverings.

8.3 These guarantees do not cover fair wear and tear, neglect, abuse or misuse of your goods, loss or damage (including rusting and corrosion) due to unreasonable exposure to water, heat or weather; loss or damage due to fire, smoke, explosion, lightning, sunlight, infestation by animals or boring insects, damage by animals generally or theft, or accidental damage or loss caused by a third party. These terms also apply to our full range of standard mattresses (does not include zip-and-link or bespoke size mattresses) and our 100-night mattress trial, outlined in 11.8 and 11.9. If you are a consumer, this warranty is in addition to, and does not affect, your legal rights in relation to Products that are faulty or not as described. Advice about your legal rights is available from your local Citizens' Advice Bureau of Trading Standards Office.

8.4 In the event of a claim under guarantee occurring, please contact [email protected] giving your sales invoice number, your address, contact details and a summary of the problem with accompanying photos if requested. We will then notify you whether the claim is valid via telephone or e-mail within a reasonable period of time.

8.5 In the event of an accepted claim we will endeavour to repair the defective goods free of charge. If a repair is not possible you will be offered a replacement and only if a suitable replacement is not available will you be offered a refund.

8.6 We will not be liable for any direct or indirect loss of profits or other financial loss or damage arising out of defective, damaged or wrongly delivered goods, over and above the value of the actual goods themselves supplied by us. This does not affect your statutory rights.

8.7 Our guarantees are limited to goods sold and retained in mainland United Kingdom (excluding Northern Ireland) and used solely in private residences and not in commercial or rental properties.

9. Risk and title

9.1 The Products will be at your risk from the time of delivery.

9.2 Ownership of the Products will only pass to you when we receive full payment of all sums due in respect of the Products, including delivery charges (if any).

10. Price and payment

10.1 The price of any Products will be as quoted on our site from time to time, except in cases of obvious error.

10.2 These prices include VAT but exclude any delivery costs which will be added to the total amount due as set out in our delivery charges.

10.3 Prices are liable to change at any time, but changes will not affect orders in respect of which we have already sent you an Order Confirmation.

10.4 Our site contains a large number of Products and it is always possible that, despite our best efforts, some of the Products listed on our site may be incorrectly priced. We will normally verify prices as part of our dispatch procedures so that, where a Product's correct price is less than our stated price, we will charge the lower amount when dispatching the Product to you. If a Product's correct price is higher than the price stated on our site, we will normally, at our discretion, either contact you for instructions before dispatching the Product, or reject your order and notify you of such rejection.

10.5 We are under no obligation to provide the Product to you at the incorrect (lower) price, even after we have sent you an Order Confirmation, if the pricing error is obvious and unmistakeable and could have reasonably been recognised by you as a mis-pricing.

10.6 Payment for all Products may be made by personal cheque (which must be received and cleared before delivery), bank transfer, credit or debit card. We accept payment by Visa, Mastercard, Delta/Connect and Maestro. Purchases made by trade customers should not be made by credit card.

10.7 Products cannot be delivered until full payment has been received.

11. Our refunds and returns policy

11.1 When you return a Product to us:

(a) because you have cancelled the Contract between us within the 14 day cooling-off period (see clause 5.1 above), we will process the refund due to you as soon as possible and, in any case, within 14 days of the day on which we receive the Product back or the date on which you provide evidence of having sent the Product to us. For Large and Biggish items, we will refund the price of the Product minus a collection fee (£49 for large items, £29 for biggish items), provided that there is no evidence of use. The original delivery charge will not be refunded. Please note that it is your responsibility to ensure that these arrive with us as we do not accept liability for goods lost in transit. We will refund the delivery charge for returned small and medium sized items only if the entire order is returned. If we did not deliver the Product to you (i.e. if you are resident outside the UK mainland or in another non-UK European Union member state), our separate terms when using international shipping companies apply. (see 48. Terms and conditions : Orders delivered to an international shipping company)

(b) for any other reason (for instance, because you have notified us in accordance with clause 21 that you do not agree to any change in these terms and conditions or in any of our policies, or because you claim that the Product is defective), we will examine the returned Product and will notify you of your refund via telephone or e-mail within a reasonable period of time. We will usually process the refund due to you as soon as possible and, in any case, within 30 days of the day we confirmed to you via e-mail that you were entitled to a refund for the defective Product. Products delivered by us to you in mainland UK and returned by you because of a defect will be refunded in full, including a refund of the delivery charges for sending the item to you and the cost incurred by you in returning the item to us (if any). These charges and costs are to be agreed with us in writing in advance of you incurring them. We will only refund delivery charges where an entire order has been returned. Products not delivered by us (i.e. if you are resident outside the UK mainland or in another non-UK European member state) and returned by you because of a defect will be refunded in full, although you shall be responsible for the costs incurred by you in returning the Product to the depot from which it was collected.

11.2 We will usually refund any money received from you using the same method originally used by you to pay for your purchase.

11.3 Where you have ordered a product covered in your own material ("Customer's Own Material" is any material that is not part of our standard offering on our website), there will be a 55% restocking charge should you wish to return the item. The remaining amount will be refunded. We are not liable or responsible for the quality of the material being supplied, or the condition in which it arrives to you, although we will make every reasonable endeavour to ensure it arrives in good condition.

11.4 Bespoke Products (eg an item on our website that you specifically request to be altered in a certain way to suit your own requirements - such as a made-to-measure Roman Blind or mattress of differing dimensions to those shown on our website) are treated in the same way as Customer Own Fabric products in above clause 11.3. This is in accordance with the guidelines for tailor made items set out by the Consumer Contracts Regulation of 2014. Further information can be found on the Which? Consumer Rights website.

11.5 Once you have placed an order for either a Customer's Own Material product or a Bespoke product (e.g. made-to-measure Roman Blinds or bespoke-width sofas) the order may not be cancelled as per Clause 5 above since work may have been started on building these items.

11.6 We reserve the right to let business customers utilize the right in clause 5 above as well but this will be subject to our discretion and subject to them paying a restocking fee of 55% of the Product price. In this situation delivery charges paid will not be refunded.

11.7 Storage fees charged in accordance with clause 7.8 will not be refunded and any unpaid storage fees will be deducted from the amount of any refund.

11.8 From Friday 19 May 2017, we are running a 100-night mattress trial offer. We reserve the right to withdraw or change this offer at any time. Customers will be eligible for a return or exchange within 100 days of taking delivery of a mattress during the lifecycle of this offer. Each customer may only use this offer once. Any customer who purchases between Friday 19 May 2017 and the end date will be eligible for the 100-night trial regardless of whether Loaf has stopped the offer or not. Loaf reserves the right to change the terms of the offer or cancel the offer entirely. Any customer who purchases between Friday 19 May 2017 and the end date of the offer will be eligible for the 100-night trial regardless of whether Loaf has stopped the offer or not. After the first use of the right to return or exchange a mattress within 100 days of taking delivery, all subsequent returns and exchanges will revert to our standard terms and conditions as outlined in 11.1(a).

11.9 The terms and conditions outlined in 11.1(a) do not apply to any defect in mattresses arising from:

  • Wear and tear (including staining or marking)

  • Soiling of the mattress

  • Damage through wilful neglect, poor storage conditions (e.g attempting to fold the mattress or jam it in a cupboard) or misuse (please don't use it as a trampoline for your morning workout!)

  • Rusting or corrosion caused by exposure to water or weather

  • Damage due to fire, smoke or infestation by animals or boring insects

  • Alternations or repairs made by third parties not authorised by Loaf

12. Our liability

12.1 We warrant to you that any Product purchased from us through our site is of satisfactory quality and reasonably fit for all the purposes for which products of the kind are commonly supplied.

12.2 Our liability for losses you suffer as a result of us breaking this agreement is strictly limited to the purchase price of the Product you purchased and any losses which are a foreseeable consequence of us breaking the agreement. Losses are foreseeable where they could be contemplated by you and us at the time your order is accepted by us.

12.3 This does not include or limit in any way our liability:

  • for death or personal injury caused by our negligence
  • under section 2(3) of the Consumer Protection Act 1987
  • for fraud or fraudulent misrepresentation
  • for any matter for which it would be illegal for us to exclude, or attempt to exclude, our liability.

12.4 We are not responsible for indirect losses which happen as a side effect of the main loss or damage and which are not foreseeable by you and us, including but not limited to:

  • loss of income or revenue;
  • loss of business;
  • loss of profits or contracts;
  • loss of anticipated savings;
  • loss of data; or
  • waste of management or office time however arising and whether caused by tort (including negligence), breach of contract or otherwise, provided that this clause 12.4 shall not prevent claims for loss of or damage to your tangible property that fall within the terms of clause 12.1 or clause 12.2 or any other claims for direct financial loss that are not excluded by any of categories inclusive of this clause 12.4.

13. Import duty

13.1 If you order Products from our site for delivery outside the UK, they may be subject to import duties and taxes which are levied when the delivery reaches the specified destination. You will be responsible for payment of any such import duties and taxes. Please note that we have no control over these charges and cannot predict their amount. Please contact your local customs office for further information before placing your order.

13.2 Please also note that you must comply with all applicable laws and regulations of the country for which the products are destined. We will not be liable for any breach by you of any such laws.

14. Written communications

14.1 Applicable laws require that some of the information or communications we send to you should be in writing. When using our site, you accept that communication with us will be mainly electronic. We will contact you by e-mail or provide you with information by posting notices on our website. For contractual purposes, you agree to this electronic means of communication and you acknowledge that all contracts, notices, information and other communications that we provide to you electronically comply with any legal requirement that such communications be in writing. This condition does not affect your statutory rights. In the event of a questions or complaints please email [email protected]. See section 23. Complaints process below for details of the complaints process.

15. Notices

15.1 All notices given by you to us must be given to Loaf, Unit 8, 69 St Mark's Road, London, W10 6JG or emailed to [email protected]. We may give notice to you at either the e-mail or postal address you provide to us when placing an order, or in any of the ways specified in clause 14 above. Notice will be deemed received and properly served immediately when posted on our website, 24 hours after an e-mail is sent, or three days after the date of posting of any letter. In proving the service of any notice, it will be sufficient to prove, in the case of a letter, that such letter was properly addressed, stamped and placed in the post and, in the case of an e-mail, that such e-mail was sent to the specified e-mail address of the addressee.

16. Contract

16.1 The contract between you and us is binding on you and us and on our respective successors and assigns.

16.2 You may not transfer, assign, charge or otherwise dispose of a Contract, or any of your rights or obligations arising under it, without our prior written consent.

16.3 We may transfer, assign, charge, sub-contract or otherwise dispose of a Contract, or any of our rights or obligations arising under it, at any time during the term of the Contract.

17. Events outside our control

17.1 We will not be liable or responsible for any failure to perform, or delay in performance of, any of our obligations under a Contract that is caused by events outside our reasonable control (Force Majeure Event).

17.2 A Force Majeure Event includes any act, event, non-happening, omission or accident beyond our reasonable control and includes in particular (without limitation) the following:

  • Strikes, lock-outs or other industrial action;
  • Civil commotion, riot, invasion, terrorist attack or threat of terrorist attack, war (whether declared or not) or threat or preparation for war;
  • Fire, explosion, storm, flood, earthquake, subsidence, epidemic or other natural disaster;
  • Impossibility of the use of railways, shipping, aircraft, motor transport or other means of public or private transport;
  • Impossibility of the use of public or private telecommunications networks;
  • The acts, decrees, legislation, regulations or restrictions of any government.

17.3 Our performance under any Contract is deemed to be suspended for the period that the Force Majeure Event continues, and we will have an extension of time for performance for the duration of that period. We will use our reasonable endeavours to bring the Force Majeure Event to a close or to find a solution by which our obligations under the Contract may be performed despite the Force Majeure Event.

18. Waiver

18.1 If we fail, at any time during the term of a Contract, to insist upon strict performance of any of your obligations under the Contract or any of these terms and conditions, or if we fail to exercise any of the rights or remedies to which we are entitled under the Contract, this shall not constitute a waiver of such rights or remedies and shall not relieve you from compliance with such obligations.

18.2 A waiver by us of any default shall not constitute a waiver of any subsequent default.

18.3 No waiver by us of any of these terms and conditions shall be effective unless it is expressly stated to be a waiver and is communicated to you in writing in accordance with clause 15 above.

19. Severability

19.1 If any of these terms and Conditions or any provisions of a Contract are determined by any competent authority to be invalid, unlawful or unenforceable to any extent, such term, condition or provision will to that extent be severed from the remaining terms, conditions and provisions which will continue to be valid to the fullest extent permitted by law.

20. Entire agreement

20.1 These terms and conditions and any document expressly referred to in them, together with our Terms of Website Use, Privacy Policy and Cookie Policy represent the entire agreement between us in relation to the subject matter of any Contract and supersede any prior agreement, understanding or arrangement between us, whether oral or in writing

20.2 We each acknowledge that, in entering into a Contract, neither of us has relied on any representation, undertaking or promise given by the other or be implied from anything said or written in negotiations between us prior to such Contract except as expressly stated in these terms and conditions.

20.3 Neither of us shall have any remedy in respect of any untrue statement made by the other, whether orally or in writing, prior to the date of any Contract (unless such untrue statement was made fraudulently) and the other party's only remedy shall be for breach of contract as provided in these terms and conditions.

21. Our right to vary these terms and conditions

21.1 We have the right to revise and amend these terms and conditions from time to time to reflect changes in market conditions affecting our business, changes in technology, changes in payment methods, changes in relevant laws and regulatory requirements and changes in our system's capabilities.

21.2 You will be subject to the policies and terms and conditions in force at the time that you order products from us, unless any change to those policies or these terms and conditions is required to be made by law or governmental authority (in which case it will apply to orders previously placed by you), or if we notify you of the change to those policies or these terms and conditions before we send you the Order Confirmation (in which case we have the right to assume that you have accepted the change to the terms and conditions, unless you notify us to the contrary within seven working days of receipt by you of the Products).

22. Law and jurisdiction

22.1 Contracts for the purchase of Products through our site will be governed by English law. Any dispute arising from, or related to, such Contracts shall be subject to the non-exclusive jurisdiction of the courts of England and Wales.

23. Complaints process

23.1 If you have any complaints about the products or service that we have provided, please contact [email protected] and we will do our best to resolve it.

23.2 Loaf is a registered full member of The Furniture Ombudsman. The Furniture Ombudsman is an independent not-for-profit organisation which raises standards and is approved by the government to provide alternative dispute resolution services. We follow their Code of Practice which provides our customers with additional protection if things go wrong. In the event that you are not satisfied with our response you may be entitled to refer your complaint to The Furniture Ombudsman and we are bound to follow any decision that they make. To find out more about The Furniture Ombudsman and how you might be able to use their dispute resolution service visit www.thefurnitureombudsman.org or telephone 0203 141 8300

23.3 If you have a complaint about the information provided to you by Loaf when you took Slow Finance with Klarna, please call us on 020 3141 8300 or contact us via our online portal to make us aware of your complaint. One of our team will confirm receipt of your complaint and get back to you in writing. We'll always aim to resolve complaints in a timely manner. If a further investigation is required, you will be informed of this and kept up to date with progress. Once we have closed our investigation, we'll write to you to communicate the proposed outcome. Should you be unhappy with the proposed outcome, you are entitled to contact the Financial Ombudsman who provides a dispute resolution service. You can also get free help from Citizens Advice.

23.4 If you are unhappy with the service provided to you by Klarna once you have taken out a finance plan, you should contact Klarna's Customer Service department by calling them on 020 3005 0833 or via live chat. Klarna are committed to delivering a high standard of customer service and will look to resolve the complaint with you directly. However, if you are unhappy with any proposed outcome, you are entitled to contact the Financial Ombudsman who provides a dispute resolution service. You can also get free help from Citizens Advice.

24. terms of website use

24.1 This page (together with the documents referred to on it) tells you the terms of use on which you may make use of our website www.loaf.com (our site). Please read these terms of use carefully before you start to use the site. By using our site, you indicate that you accept these terms of use and that you agree to abide by them. If you do not agree to these terms of use, please refrain from using our site

25. Accessing our site

25.1 Access to our site is permitted on a temporary basis, and we reserve the right to withdraw or amend the service we provide on our site without notice (see below). We will not be liable if for any reason our site is unavailable at any time or for any period.

25.2 You are responsible for making all arrangements necessary for you to have access to our site. You are also responsible for ensuring that all persons who access our site through your internet connection are aware of these terms, and that they comply with them.

26. Intellectual property rights

26.1 We are the owner or the licensee of all intellectual property rights in our site, and in the material published on it. Those works are protected by copyright laws and treaties around the world. All such rights are reserved.

26.2 You may print off one copy, and may download extracts, of any page(s) from our site for your personal reference and you may draw the attention of others within your organisation to material posted on our site.

26.3 You must not modify the paper or digital copies of any materials you have printed off or downloaded in any way, and you must not use any illustrations, photographs, video or audio sequences or any graphics separately from any accompanying text.

26.4 Our status (and that of any identified contributors) as the authors of material on our site must always be acknowledged.

26.5 You must not use any part of the materials on our site for commercial purposes without obtaining a licence to do so from us or our licensors.

26.6 If you print off, copy or download any part of our site in breach of these terms of use, your right to use our site will cease immediately and you must, at our option, return or destroy any copies of the materials you have made.

26.7 Commentary and other materials posted on our site are not intended to amount to advice on which reliance should be placed. We therefore disclaim all liability and responsibility arising from any reliance placed on such materials by any visitor to our site, or by anyone who may be informed of any of its contents.

27. Our liability

27.1 The material displayed on our site is provided without any guarantees, conditions or warranties as to its accuracy. To the extent permitted by law, we, other members of our group of companies and third parties connected to us hereby expressly exclude:

all conditions, warranties and other terms which might otherwise be implied by statute, common law or the law of equity; and
any liability for any direct, indirect or consequential loss or damage incurred by any user in connection with our site or in connection with the use, inability to use, or results of the use of our site, any websites linked to it and any materials posted on it, including, without limitation any liability for:

  • loss of income or revenue;
  • loss of business;
  • loss of profits or contracts;
  • loss of anticipated savings;
  • loss of data;
  • loss of goodwill;
  • wasted management or office time; and
  • for any other loss or damage of any kind, however arising and whether caused by tort (including negligence), breach of contract or otherwise, even if foreseeable.

27.2 This does not affect our liability for death or personal injury arising from our negligence, nor our liability for fraudulent misrepresentation or misrepresentation as to a fundamental matter, nor any other liability which cannot be excluded or limited under applicable law.

28. Information about you and your visits to our site

28.1 We process information about you in accordance with our Privacy Policy. By using our site, you consent to such processing and you warrant that all data provided by you is accurate.

29. Transactions concluded through our site

29.1 Contracts for the supply of goods or services formed through our site or as a result of visits made by you are governed by our terms of conditions of supply.

30. Viruses, hacking and other offences

30.1 You must not misuse our site by knowingly introducing viruses, trojans, worms, logic bombs or other material which is malicious or technologically harmful. You must not attempt to gain unauthorised access to our site, the server on which our site is stored or any server, computer or database connected to our site. You must not attack our site via a denial-of-service attack or a distributed denial-of service attack.

30.2 By breaching this provision, you would commit a criminal offence under the Computer Misuse Act 1990. We will report any such breach to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them. In the event of such a breach, your right to use our site will cease immediately.

30.3 We will not be liable for any loss or damage caused by a distributed denial-of-service attack, viruses or other technologically harmful material that may infect your computer equipment, computer programs, data or other proprietary material due to your use of our site or to your downloading of any material posted on it, or on any website linked to it.

31. Linking to our site

31.1 You may link to our home page, provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it, but you must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists. You must not establish a link from any website that is not owned by you.

31.2 Our site must not be framed on any other site, nor may you create a link to any part of our site other than the home page. We reserve the right to withdraw linking permission without notice.

31.3 If you wish to make any use of material on our site other than that set out above, please address your request to [email protected].

32. Links from our site

32.1 Where our site contains links to other sites and resources provided by third parties, these links are provided for your information only. We have no control over the contents of those sites or resources, and accept no responsibility for them or for any loss or damage that may arise from your use of them. Jurisdiction and applicable law.

32.2 The English courts will have non-exclusive jurisdiction over any claim arising from, or related to, a visit to our site although we retain the right to bring proceedings against you for breach of these conditions in your country of residence or any other relevant country. These terms of use are governed by English law.

33. Trade marks

33.1 "thesleeproom.com" logo is a UK registered trade mark of Really Comfy Beds Limited. The "loaf logo" is also a trade mark of Really Comfy Beds Limited.

34. Variations

34.1 We may revise these terms of use at any time by amending this page. You are expected to check this page from time to time to take notice of any changes we made, as they are binding on you. Some of the provisions contained in these terms of use may also be superseded by provisions or notices published elsewhere on our site.

35. Your concerns

35.1 If you have any concerns about material which appears on our site, please contact-us. Thank you for visiting our site.

36. Privacy policy

36.1 Really Comfy Beds Limited are committed to protecting and respecting your privacy.

36.2 This policy (together with our terms of use and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

36.3 For the purpose of the Data Protection Act 1998 (Act), the data controller is Really Comfy Beds Limited of Unit 8, 69 St Mark's Road, London, W10 6JG.

36.4 We may record telephone conversations to use in our internal staff training programme

37. Information we may collect from you

37.1 We may collect and process the following data about you:

  • Information that you provide by filling in forms on our site www.loaf.com. This includes information provided at the time of registering to use our site, subscribing to our service, posting material or requesting further services. We may also ask you for information when you report a problem with our site.
  • If you contact us, we may keep a record of that correspondence.
  • We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
  • Details of transactions you carry out through our site and of the fulfilment of your orders.
  • Details of your visits to our site and the resources that you access.

37.2 While you navigate on our website our partner Criteo may use cookies and collect other technical information about you and your browsing behaviour to serve you personalized ads throughout your online experience (web, in-app, email). To learn more or disable Criteo services please consult the Criteo privacy policy (http://www.criteo.com/privacy/).

38. Ip addresses and cookies

38.1 We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns, and does not identify any individual.

38.2 For the same reason, we may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive. They help us to improve our site and to deliver a better and more personalised service. They enable us:

  • To estimate our audience size and usage pattern.
  • To store information about your preferences, and so allow us to customise our site according to your individual interests.
  • To speed up your searches.
  • To recognise you when you return to our site.

38.3 You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of our site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our site.

39. Where we store your personal data

39.1 The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

39.2 All information you provide to us is stored on secure servers. Any payment transactions will be encrypted using SSL technology.

39.3 Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

40. Uses made of the information

40.1 We use information held about you in the following ways:

  • To ensure that content from our site is presented in the most effective manner for you and for your computer.
  • To provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes.
  • To carry out our obligations arising from any contracts entered into between you and us.
  • To allow you to participate in interactive features of our service, when you choose to do so.
  • To notify you about changes to our service.

40.2 We may also, very occasionally, make your postal address details available to similar and interesting companies, whose products may interest The Sleep Room/Loaf customers. If you do not want us to do this then you can let us know by e-mailing us at [email protected].

40.3 If you are an existing customer, we will contact you by post, e-mail or telephone with information about goods and services similar to those which were the subject of a previous sale to you.

40.4 If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by post, e-mail or telephone if you have consented to this.

40.5 If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes then please call let us know by emailing us at [email protected].

41. Disclosure of your information

41.1 We may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006.

41.2 We may disclose your personal information to third parties:

in the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets; or
if Really Comfy Beds Limited or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets; or
if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or
in order to enforce or apply our terms of use or terms and conditions of supply and other agreements; or
to protect the rights, property, or safety of Really Comfy Beds Limited, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

42. Your rights

42.1 You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by selecting the "unsubscribe" button on any marketing materials which you receive.

42.2 Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

43. Access to information

43.1 The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.

44. Changes to our privacy policy

44.1 Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail.

45. Contact

45.1 Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to contact-us.

46. Contact us

46.1 This website is owned and operated by Loaf.

46.2 If you have any questions about our cookies or this Cookies Policy, please contact us by email, by telephone, or by post. Our contact details are accessible on this page.

47. Model Cancellation Form

47.1 To:

Really Comfy Beds Limited (trading as Loaf)

Unit 8

69 St Mark's Road

London W10 6JG

Email: [email protected]

I hereby give notice that I am cancelling my contract FOR the supply of the Products (AS defined IN the terms AND conditions) SET OUT IN the Order Confirmation IN accordance WITH the Consumer Contracts (Information, Cancellation AND Additional Charges) Regulations 2013.

Ordered ON [ ],

Name of consumer:

Address of consumer:

Signature of consumer (only IF this form IS notified ON paper)


48. Terms and conditions : Orders delivered to an international shipping company

48.1 These additional terms apply where you are ordering from outside the UK and you require delivery of a Product to a location outside the UK Mainland.

48.2 Where these terms differ from or conflict with our standard terms then these will apply.

48.3 We can deliver to any port on the UK Mainland agreed with you at the time of accepting your order and it is for you to arrange for the onward shipping.

48.4 It is your responsibility to check the condition of the Product at the location where we deliver (this can either be you personally, a representative of the shipping company, a relative or an employee of yours).

48.5 You are responsible for the Product as soon as it is delivered to you or your agent at the relevant port or when it is signed for by you or your agent. Please note that your right of return will be different for outside the UK.

48.6 Products transported outside the UK may be subject to customs, handling, import and/or export duties, and may require licences, clearances and other consents in order for the Product to be so transported. You will be responsible for the payment of any such duties and for obtaining and maintaining any such licences, clearances and consents. We therefore recommend that you contact your local customs office or an experienced export carrier for further information before placing your order.

48.7 You must comply with all applicable laws and regulations of the territory of final destination for the Product. We shall not be liable for any breach by you of any such laws and regulations.

48.8 Where you have arranged for a Product to be shipped to a location outside the UK Mainland, you still have the right to return the Product but it is your responsibility to arrange for and pay for the Product to be shipped back to the UK Mainland so that we can collect it. We will collect the Product from the UK depot which we delivered it to.

49. Yes Loaf: Social Media User Generated Content

Upload your photo on Instagram, Facebook or Twitter with @LoafHome and #LoafersHomes to show us your post.

We like to spread the Loaf and share some #LoafersHomes snaps on our own social media channels, stories, paid ads, newsletters and on loaf.com. If we'd like to do this with your snap, we'll drop you a message or comment to ask for your permission. By replying to the comment with #YESLOAF you give your permission and agree to Loaf's Terms & Conditions and Loaf's Privacy Policy. If your shot is chosen and used, we will credit it where possible, however, please note that we are unable to credit across every platform.

This version was last updated on 09/05/2023.